Monday, December 31, 2012

Destination Wedding Rings: Ritani's Virtual Designer

Words by Alicia Clark
Photos courtesy of Ritani

Here at Destination I Do, we’re all about geology. Diamonds, pearls, gold, silver, platinum, we’re interested in all manner of rocks and minerals which sparkle and shine. Did I say geology? I meant jewelry. It’s hard to tell the difference sometimes when the materials which go into making a stunning piece of jewelry seem like something out of an Earth Science textbook. While of course we enjoy admiring all jewelry whether it be bracelets, necklaces or earrings, our favorite wedding jewelry must-have is of course, the ring.

Selecting the perfect ring is one of the most daunting and thought-consuming things on the agenda when it comes to a wedding. What cut? What color band? How much should we spend? The questions are endless. Thankfully, Ritani is here to save the day.

Ritani, one of the leading designers of engagement rings and fine jewelry, has created an online directory with pricing provided for everything and a place where you can design a ring of your very own for no charge what so ever. Ritani offers a database “where diamonds and engagement rings can either be purchased online and delivered directly to the consumer, or can be reserved online and delivered to a local jewelry store to be seen in-person before purchase.”

The fact that a potential buyer does not have to purchase the ring before seeing it in person is what makes Ritani unique from other jewelers. Ritani wants their customers to be 100% satisfied with their ring before making a purchase.

For all those out there who aren’t as well versed in the art of petrology, Ritani’s website gives you all the information you could ever need about just what makes a diamond great.

So put down that pick axe and put aside your dream of alchemy, Ritani’s got it handled. Look, we even made our own!