New and Beautiful Bridesmaid DressesWords by Courtney Kellar
Photos courtesy of This Modern Romance
As a bridesmaid, perhaps the most important and, at times stressful, parts of being in a wedding is selecting and purchasing your bridesmaid dress. As someone who has been in several weddings throughout various stages of my not-so-adult life, I’ve experienced this firsthand. Hoping you fit into a sample size so that expensive alterations aren’t required or ordering a similar style dress from somewhere overseas and crossing your fingers the color is a close enough match. Thankfully, there are now less stressful alternative solutions to not wanting (or being able to) purchase bridesmaid dresses. For example, Vow to Be Chic. According to the Vow to be Chic website, bridesmaids save an average of $200 by getting their dresses through the site. Alterations are also avoided with two custom hem lengths and sizes 0-18 available. Included with the price of renting a dress is the dry cleaning and return shipping, so sending the dress back after the wedding is a cinch.
Vow to Be Chic is a website that offers hundreds of bridesmaid dresses and little white dresses for rent or purchase, starting at just $50. The dresses come in various styles, colors and price points and include some pretty great designers! Some of the designers carried by Vow to Be Chic include LulaKate, Monique Lhuillier Bridesmaids, Nicole Miller, Tadashi Shoji, THEIA, Watters, Jim Hjelm, Jenny Yoo and more. In years past, Vow to Be Chic has carried dresses available for purchase elsewhere, like in traditional bridal shops or directly through the designers. Now, Vow To Be Chic has proven to be such a success within the bridal industry that designers are partnering with the site to create exclusive capsule collections.
Monique Lhuillier Bridesmaids is one such brand. Vow to Be Chic now carries four bridesmaids styles by Monique Lhuillier that are available exclusively through their site – the “Mindy,” “Cara,” “Rachel” and “Kelsea.” The aforementioned “Mindy” dress holds a special place in our hearts as it was curated by celebrity wedding planner Mindy Weiss in partnership with Monique Lhuillier Bridesmaids.
“I've planned weddings and events all over the world, so I understand the dilemma brides face when choosing their bridesmaids' dresses,” says Mindy Weiss. “While my brides tend to go for that designer look, they feel conflicted asking their bridesmaids to spend a small fortune on a dress that they'll only wear once. Vow To Be Chic has solved that issue for women everywhere with stylish but affordable rental options, and I'm so thrilled to share this alternative with my brides!”
The “Mindy” dress comes in several colorways and features a fitted waist, halter-top and is available exclusively through Vow to Be Chic. For more information about Vow to Be Chic or to begin shopping, visit vowtobechic.com.
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