Newbury

The Best Bridesmaids Shopping

January 13, 2014
Words by Courtney Kellar
Photos courtesy of Brideside.com

Shopping for bridesmaids dresses just got a lot easier with Brideside.com. Buying your bridesmaid dress online might not be anything new, but the level of service and help offered at Brideside is truly unique. Purchasing your dress online always carries a bit of risk – are you really getting that designer dress, what if it doesn’t fit, what if I try it on and it looks terrible on me? Brideside absolves these questions with no knock-off designer dresses, lengthy editorial on picking a dress to fit your body type and how to do your measurements, and – perhaps best of all – at-home try-on of up to three different dresses of your choice.

If your bridesmaids are all the same size, shape and personality, then lucky you – finding bridesmaids dresses to suit them all should be a breeze! However, this is a rare occurrence and allowing your bridesmaids to shop on their own at Brideside.com is a great compromise. They can sift through dresses according to those which are ideal for their body type, and see photos of real women in the dresses, not just models, in order to imagine how that style might look on their body. Your gals can also talk to an online stylist and then try on their three favorites in the comfort of their own home.

The site offers 150 different designer dresses in over 100 color palettes, all sorted by style, shape or body type. As a bride, are you not sure what you want your girls to wear? Visit Brideside.com to view real weddings of brides who used Brideside to shop for their bridesmaids. See something you like? It’s easy to “shop the look” and replicate the same bridal party fabulousness in your own destination wedding! Below is a breakdown of the Brideside process.

1. Browse: Shop online from designers like Alfred Sung, Donna Morgan and Joanna August and sort dresses by color, fit, theme or designer. Also, view photos of the dress on women with different body types or watch a video on how to shop to accentuate your curves, downplay your arms, or hide that pregnancy belly – to name a few.

2. Try on at Home: Brideside realizes that not all styles or sizes fit the same, so you can choose up to three dresses to have shipped to your home to try on and make a final decision! Shipping is just $10 and you can keep the dresses for up to a week before shipping them back.

3. Buy with Confidence: Going beyond a general size guide, Brideside has a custom algorithm which takes your measurements and calculates your recommended size for each individual dress.

If you’re having a destination wedding with a cornucopia of bridesmaids, or gals spread all over the country, Brideside.com might be the perfect option. With a little guidance from you, the bride, and the help of the site’s many tools, they’ll be looking nearly as good as you come W-day!

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