Whatever You Want

Design Your Dream Ring

May 12, 2014
Words by Courtney Kellar
Photos courtesy of Ritani

Shopping for an engagement ring can be one of the highest-pressure purchases a man will ever make!  Buying and designing the dream ring online has been growing in popularity, but there’s still that “what if?” of online shopping for diamonds. If you’re interested in shopping for and designing the dream engagement ring from home, but still want to make an in-store purchase, Ritani just might be the perfect answer. Ritani is one of the first brands to combine the online aspect of ring shopping with their real-thing retail locations.

Visit ritani.com to customize your dream engagement ring from start to finish, including selecting the perfect diamond and customizing the intricate details of the band.  Then, you have the option to either complete the process by making a direct purchase online, or opting for an in-store pick-up at a hometown jeweler partner. There you can review the customized ring before you purchase and even have the option to make changes…there’s no obligation to purchase your custom ring if it doesn’t meet your expectations!

In fact, you can see up to two custom rings in person at a Ritani partner store. Ritani has partnered with jewelry stores all over the U.S. and Canada, so there’s a high probability that there’s a jeweler near you who could help make your engagement ring dreams come true. Visit ritani.com to begin shopping or designing the engagement ring of your/her dreams.

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