Wedding Dress Shopping from HomeWords by Lauren Ertl
Photos courtesy of Canva
Okay, before you think we are crazy, keep in mind: the whole world is crazy right now. But seriously, finding your perfect wedding dress online is not only completely possible but there are so many resources available to you. If you want to try the dress on at home before purchasing (which we highly recommend), there are plenty of bridal stores offering at-home try-ons and/or those that accept returns and exchanges.
We spoke with Jennette Kruszka, Director of PR & Marketing at Kleinfeld Bridal who encourages brides and bridesmaids to experience their try-at-home program where they can order samples of all different styles and sizes before ordering their dress. If you are pretty confident in your pick but want a safety net just in case the dress doesn’t work out, Kruszka says, “our online assortment of bridesmaid and wedding dresses on kleinfeldbridalparty.com are returnable and if a style does not work -- the customer can return and/or exchange for a different style.” Also, if you’re worried about the timing of your gown, never fear. Kruszka says, “Clients should expect their dresses to arrive as usual and should not panic! Kleinfeld has not missed a wedding since we opened in 1941 and we never will!”
Needing some more direction in your search? Anomalie is a custom dress company that was actually built to be 100% online. They design and customize dresses online through their DressBuilder technology and the stylist team connects remotely with brides to iterate and design each brides’ perfect wedding dress, with 4 billion potential dress options (in sizes 00-30+). In fact, Anomalie reached out to us to make sure all brides knew “all gowns will be delivered at least a month before the wedding, or they will refund 1.5x the price of the gown.”
Maybe you simply want to find the closest existing match to a gown you fell in love with on Pinterest. Azazie is the perfect company to turn to for such a desire. Ranu Coleman, CMO of Azazie says, “For a bridal gown, the silhouette and similar fabric is most important (i.e - a satin dress will have a very different look than an all-over lace dress). Also, think about what type of look you are going for, bohemian vs. traditional and start there and filter your dress by silhouette to find looks that match your style.” Their website also offers the option of a virtual showroom where you can select styles you like and compare different silhouettes and colors.
While the idea of online shopping can seem daunting, remember you are doing this to have fun and to find the gown that makes you feel the way your fiancé sees you.
If you have questions, comments or concerns about wedding dress shopping online, please feel free to message us on Instagram @destinationido. We would love to connect with you!
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